Global settings
How to configure providers, defaults and overall plugin behaviour
The Global Settings page is where you configure everything that applies across all campaigns: AI provider API keys, default models, generation parameters, news API keys, automation preferences and social media channel settings. Changes made here are the default for the entire plugin and are inherited by all campaigns unless overridden at the campaign level.
When to open this screen
Open Global Settings when you install the plugin for the first time, when you add or change an AI provider API key, when you want to update the default model or temperature, or when you need to enable social text generation for the first time.
Changes to Global Settings take effect immediately for all future generations. They do not retroactively affect articles already generated. If a campaign has overridden a global setting at the campaign level (for example the AI provider), the campaign-level setting takes precedence.
The correct procedure is to configure Global Settings completely before creating any campaign. Having incomplete settings at campaign creation time means each campaign will need individual corrections instead of inheriting correct defaults.
What’s on this page
Recommended procedure for first-time Global Settings configuration
Completing these steps in order ensures the plugin is ready for campaign creation with correct defaults that minimise per-campaign configuration work.
1. Enter API keys
Add at least one AI provider key. OpenAI GPT-4o-mini is the recommended starting point for cost efficiency.
2. Select default provider and model
Choose the provider and model to use across all campaigns unless overridden.
3. Set generation parameters
Adjust temperature (0.3 recommended), frequency penalty (0.4) and presence penalty (0.1).
4. Configure optional features
Add news API keys if using News mode; enable auto-links and auto-SEO if desired.
Global Settings sections and their fields
The settings page is divided into sections. Each section groups related configuration fields that work together.
OpenAI API Key
The secret key from platform.openai.com. Required if using GPT models. Store it securely.
API Base URL
Leave empty for the standard OpenAI endpoint. Change only if using a custom OpenAI-compatible proxy.
OpenAI Model
GPT-4o-mini is cost-efficient for most campaigns. GPT-4o provides higher quality at higher cost.
Temperature
Controls output randomness. 0.3 is recommended for factual SEO content. Higher values increase creativity.
Frequency Penalty
Reduces word/phrase repetition. 0.4 is the recommended default for article generation.
Presence Penalty
Encourages topic variety. Keep low (0.1) for focused SEO articles.
Anthropic Claude Key
API key from console.anthropic.com. Required if using Claude models.
Google Gemini Key
API key from Google AI Studio. Required if using Gemini models.
Default Provider
The provider used for all campaigns without a campaign-level override.
NewsAPI Key
From newsapi.org. Free plan: 100 requests per day. Required for NewsAPI news sources.
Tavily Key
From tavily.com. Free plan: 1000 requests per month. Required for Tavily news sources.
Auto-links
When enabled, the plugin automatically inserts internal links in generated article content.
Auto-SEO
When enabled, meta title, meta description and schema JSON-LD are generated for every article.
Translation model
The model used when Language mode is set to translate. GPT-4.1-mini is the recommended default.
KeepAlive URL
A URL to ping every 1–5 minutes on sites with zero traffic to ensure WP-Cron runs correctly.
How to choose the right AI model for your campaigns
Model selection is the single most impactful decision for balancing output quality and API cost. These guidelines apply to most content use cases.
GPT-4o-mini
Best cost-to-quality ratio for standard blog articles and SEO content. Recommended starting point.
GPT-4o
Higher quality output for complex topics, long-form articles or content requiring nuanced reasoning.
Claude Haiku
Fast and cost-efficient. Good alternative to GPT-4o-mini for straightforward article generation.
Claude Sonnet
High quality with strong instruction-following. Good for campaigns with complex content briefs.
Gemini 2.0 Flash
Very low cost. Good for high-volume campaigns where output quality can be reviewed before publishing.
Mix providers
Configure different campaigns to use different providers based on topic complexity and budget.
Common mistakes to avoid
The most common mistake is setting a very high temperature (above 0.7) for SEO content: the output becomes creative and engaging but loses the factual consistency needed for search-optimised articles. A second mistake is not configuring the KeepAlive URL on a low-traffic site — WP-Cron only fires when a visitor hits the site, which can cause scheduled generations to be delayed by hours.
Summary
Global Settings is the foundation of the entire plugin. Configure it completely before creating campaigns, choose models based on your cost and quality requirements, and review the API keys and generation parameters whenever you change providers or notice a shift in output quality.
